- Sujit Singh, Managing Director-Middle East & Africa, Laticrete Middle East LLC
For about 60 years, Laticrete, a worldwide manufacturer and marketer of globally proven construction solutions used in residential, commercial and industrial applications, has provided the technology, products and experience to make innovative, permanent tile and stone installation systems, floor coating systems, repair products and water proofing products for the construction market. Sujit Singh, Managing Director-Middle East & Africa, Laticrete Middle East LLC, shares the company´s expectations from the event.
What are your plans for Project Qatar this year?
We plan to introduce Laticrete systems to the new customers in the region, to meet existing customers and provide support, and, to meet new developers and consultants personally.
What will your offerings be at the event?
We will offer our complete potfolio of construction chemicals, tile installation systems, floor coating systems, concrete restoration and care systems, surface care systems and decorative finishes.
Brief us on the new launches planned.
Any special plans to attract visitors to your booth?
Live demonstration and application methods of new range of products.
What are your strategies to generate sales from the event?
Extensive product display videos and hands-on demonstration at the show will be our strategy to generate sales leads.
Who will be your target buyers at the event?
Architects, contractors, project managers, the government, property owners, applicators and retailers.