- Najmeddine Sahraoui, Regional Manager, MB Crusher
MB Crusher is the inventor of the crusher bucket and the world leader in equipment for crushing, demolition and recycling. Founded and headquartered in Italy, the company establishes itself globally through seven international subsidiaries with logistic centres located in different continents, and an extensive network of authorised dealers and service support globally. Since 2001, the company has offered the largest line of patented crusher buckets worldover, designed, engineered and manufactured in Italy, and protected by international patents. With extensive innovation and development, it now offers crusher buckets for excavators, skid loaders and backhoes of all sizes. Additionally, the current range also offers screening buckets, grapple rotary movement equipment and accessories, as the iron separators, the dust suppression kits and the quick couplings. Najmeddine Sahraoui, Regional Manager, MB Crusher, shares more on the company´s expectations from The Big 5....
What compelled you to participate at the event and what are your expectations from it?
MB Crusher has been participating at The Big 5 Dubai since the beginning. Our presence at the event has enabled us to establish and strengthen a relationship of trust with our customers, to whom we always pay special attention. This presence, represents an important opportunity to get to know and appreciate the high quality of our products, as well as the strength with which we have managed to build the foundations that have allowed us to quickly become a leader in the field.
Which products do you plan to exhibit at the event this year? Any new launches?
MB crusher will display two models of crusher buckets: The BF120.4, suitable for excavators weighing more than 30 tonne; and the BF90.3, that has been overhauled with a third series at the beginning of this year. The BF90.3S3 is more compact, robust and productive, and can be maintained quickly and easily. MB will also display its latest product - the new screening bucket MB-LS220 - presented during Bauma 2016, that allows the optimisation of loaders and backhoe loaders, transforming them in a few minutes into an efficient mobile screening plant, able to process debris in all the process phases. Also, visitors will find the MB-R800, one of the three models of hydraulics drum cutters, particularly suitable for rocks and leveling concrete surfaces, in quarry excavation, tunneling, demolition and road works.
What are your strategies to attract visitors to your booth and generate sales from the event?
Commitment to customer satisfaction, improved results and a company policy that aims for total quality, are values that MB follows since the beginning. Moreover, these are values that the company communicates before, during and after the tradeshows to draw vistors to its booth and engage with them. Our aim is to inform potential customers about our new concept of crushing and make them understand the advantages in terms of saving time, money and staff, without forgetting environmental sustainability. MB is also working in cooperation with its local dealers, and this has enabled it to build a strong and efficient network, ready to meet the needs of every customer.
Who will be your target buyers at the event?
Our target buyers will be dealers and contractors specialised in earthmoving, demolitions and constructions, road works, piping, mines and quarries. We invite visitors to visit MB at Booth OS F40-outdoor area.
How do you view the current construction market in Dubai? And, how do you see your company contributing to the growth?
MB believes in solutions, innovations and versatility for crushin and recycling, particularly useful in the most complex situations - small spaces, difficult access, steep slopes, urban areas and material with a lot of rebar. Dubai and the UAE are an important market for us, hence, we plan to strengthen our presence in this geographical area, co-operating with local dealers and giving high qualified technical assistance. The Dubai economy is growing and moving fast, and MB offers solutions for every needs - from small works in a city centre where a flexible machine reduces costs and staff necessity, to big piping works or mines where working on site is the main requirement.